A Better Alternative to OptimoRoute

Save Delivery Time And Costs With Tarot

Faster, more cost-effective deliveries from warehouse to customer.

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30%

Shorter driving routes

10x

Faster planning

518k

kg of CO2 saved

Trusted By

Why Users Switch from OptimoRoute to Tarot Analytics

Deeper Customer Experience

Tarot’s Customer Portal goes beyond standard tracking, providing live ETAs, door-level visibility, self-service Proof of Delivery (PoD) downloads, and options to book delivery or redelivery.

In contrast, OptimoRoute offers email/SMS tracking with countdowns but lacks interactive rescheduling and customer-facing flexibility.

Greater Operational Control for Complex Fleets

Tarot empowers drivers and planners to stay aligned through barcode scans, signature capture, photo documentation, and return handling—all updated in real time.

While OptimoRoute supports live route updates, it does not offer the same level of in-route exception management or detailed operational feedback.

Enterprise Readiness & Governance

Tarot is built for enterprise environments, emphasising GDPR/ISO compliance, service-level agreements (SLAs), and adaptable integrations.

While OptimoRoute highlights a robust API, it does not publicly showcase governance certifications or advanced compliance features.

Compare Yourself

Features

Designed For

Interactive Customer Portal

Route Optimisation

Drag & Drop to Modify Routes

Driver App (Android + iOS)

Barcode Scanning

Real-Time Tracking (Ops & Customer)

Proof of Delivery (POD)

Returns / Reverse Logistics

Failure Reasons / Exceptions

Multi-Depot Management

Enterprise Features

Medium-to-large businesses seeking end-to-end solution for last-mile logistics

Yes (live ETAs, booking/redelivery, self-serve PoD)

Yes (time windows, capacity, shifts)

Yes (photos, signature, GPS; customer download)

Yes (capture & report failures)

Yes (SLAs, ISO 27001, GDPR docs)

Small–to-large delivery & field service

No (tracking link + ETA only)

Yes (multi-constraint routing)

Yes (photos, signature, notes)

DPF privacy policy; no public ISO claim

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Designed For

Medium-to-large businesses seeking end-to-end solution for last-mile logistics

Small–to-large delivery & field service

Interactive Customer Portal

Yes (live ETAs, booking/redelivery, self-serve PoD)

No (tracking link + ETA only)

Route Optimisation

Yes (time windows, capacity, shifts)

Yes (multi-constraint routing)

Drag & Drop to Modify Routes

Driver App (Android + iOS)

Barcode Scanning

Real-Time Tracking (Ops & Customer)

Proof of Delivery (POD)

Yes (photos, signature, GPS; customer download)

Yes (photos, signature, notes)

Returns / Reverse Logistics

Failure Reasons / Exceptions

Yes (capture & report failures)

Multi-Depot Management

Enterprise Features

Yes (SLAs, ISO 27001, GDPR docs)

DPF privacy policy; no public ISO claim

Dispatcher Dashboard

Plan routes, assign deliveries, and track every vehicle live.

Real-time visibility

Instant re-routing

Performance insights

Driver App

A simple mobile app with everything drivers need to deliver.

Optimised stops

Proof of delivery

Easy returns & updates

Customer Tracking Portal

Let customers track their orders in real time — no support tickets.

Live ETA updates

Branded SMS & email

Fewer “Where’s my order?” calls

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Tarot Routing gives you control over your last-mile

It manages everything from your warehouse to your customers in a single software platform

Import

Upload delivery data via spreadsheet or connect directly with your system. Tarot cleans and validates the data, ready for planning.

Plan

Set time windows, driver constraints, vehicle capacity — and let Tarot do the rest.

Optimise

Tarot calculates the fastest, most efficient routes for your entire fleet — respecting your constraints and business logic.

Assign

Dispatch runs directly to each driver’s mobile app — no manual sheets or calls.

Track

Monitor every driver and delivery in real time. See delays, update ETAs, and keep customers informed automatically.

Deliver

Drivers complete deliveries with barcode scans, photos and signatures — synced automatically to your dashboard.

Customer testimonials

Route Planning takes 3 minutes in Tarot vs 45 minutes without... AND we save 22% on fuel.

- Furniture Delivery, Australia

We've never had so much flexibility to make last minute and real-time changes

- Motorcycle Distribution, UK

Calls to drivers are a thing of the past. Now we always know where they are, and their ETA for every delivery.

- Auto Parts Distribution, Netherlands

A Better Alternative to OptimoRoute

Save Delivery Time And Costs With Tarot

Trusted By

Why Users Switch from OptimoRoute to Tarot Analytics

Compare Yourself

Compare Yourself

Dispatcher Dashboard

Driver App

Customer Tracking Portal

Tarot Routing gives you control over your last-mile

Customer testimonials

Book a demo to discuss how to plan & optimise routes, track deliveries in real time with an all-in-one solution

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