Tarot Routing is built for delivery and distribution teams to help manage their daily operations more efficiently. Customers include automotive parts distributors, furniture and appliance delivery operations, FMCG and retail distributors, couriers, and 3PL operators managing last-mile delivery on behalf of clients. Whether you're running 3 vehicles or 300, if your team plans its own routes and makes multiple stops per day, Tarot Routing is built for your operation.

Most route optimisation tools focus on planning routes and stop there. Tarot Routing manages the entire delivery operation in a single platform. From route optimisation and driver dispatch, through to real-time tracking, barcode-level proof of delivery, and automated customer notifications. Routific and OptimoRoute are strong route planners but require additional tools to manage what happens once drivers leave the depot. Onfleet handles dispatch and tracking well but is built primarily for on-demand and courier operations rather than distribution fleets running planned daily routes. If you're looking for one platform that covers planning, execution, and visibility without stitching together multiple tools, that's what Tarot Routing is built for.

Yes. Tarot is designed to integrate with the systems your business is already using.  Tarot's documented REST APIs allow most ERP, order management, and warehouse management systems to integrate. For quick setup, data can be imported and exported via Excel/CSV files For enterprise customers, custom integrations are available on request. All data formats and communication protocols are supported.

Most teams are up and running within a few days. The process starts with a 15-minute demo tailored to your operation, followed by a free trial so your team can test the platform with your own data — no credit card required. For enterprise deployments requiring custom integrations, onboarding timelines are agreed during the sales process.

Google Maps and other GPS navigation apps work well for individual journeys but aren't designed for multi-vehicle fleet planning. They can't balance workload across drivers, respect delivery time windows, or optimise routes across an entire fleet simultaneously. Tarot Routing automates all of this, cutting planning time by up to 90% and reducing driving distance by up to 30% compared to manually planned routes.

Tarot Routing is designed for operations where your team is responsible for planning driver routes. This includes operations using contractor or owner-operator drivers, provided your team controls the route planning. If you fulfill orders through a postal or parcel network where the carrier handles routing, Tarot Routing is not the right fit. If you outsource operations but want real-time visibility over deliveries, contact us — we can discuss how a visibility-only account might work for your business.

Tarot Routing considers various optimisation constraints including time windows, vehicle types, vehicle capacity, driver shifts, delivery zones, pickup and delivery, driver breaks, and priority jobs. Every constraint is evaluated simultaneously to produce routes that are efficient, practical, and aligned with your service commitments.

Yes. Tarot Routing can automatically send SMS and email notifications to customers at key points in the delivery process — including dispatch, estimated arrival time, and proof of delivery confirmation. Notifications are customisable and sent in real time as drivers update job status in the field, keeping customers informed without your team needing to make a single phone call.